Our expertise extends across many industries from retailers, manufacturers, service companies, and medical facilities to government entities, non-profit organizations and more.
At Instalogic Marketing, we provide top-tier Calgary SEO designed to meet your needs by delivering guaranteed results. We focus on the core elements that matter most, ensuring first-page rankings and generating leads to drive your success. Our SEO approach is focused on generating higher rankings, organic growth, and a strong return on investment. Wondering where to start? Speak with our SEO specialists at Instalogic Marketing, and let us do what we do best – boost your rankings.
Let’s consider the leading search engine in the world – Google. With 92.27% of total searches coming from Google Search, Google Images, and Google Maps, they dominate organic traffic generation. Google’s first-page rankings are critical, as 75% of people never scroll past the first page. Every local business should be optimizing for Google’s local search to drive growth.
Even the best-designed website won’t benefit your business if it can’t be found. This is where local SEO services become essential – which is why we offer advanced search engine optimization in addition to our Calgary web design services. Whether you’re launching a new website or optimizing an existing one, we’ve got you covered.
We are your comprehensive Calgary SEO and web design company, helping you create and maintain a site that reaches your target audience.
In the digital marketing space, content is key – not just for marketing but also for SEO. Fortunately, your local business doesn’t have to compete with multinational corporations.
By creating high value with localized, targeted keywords, your site can rank higher, attract more traffic, and convert more customers.
We analyze your website to identify SEO errors, keyword opportunities, and competition.
With the test of time, our business methods and expertise stand solid.
Proudly serving clients globally and continuously expanding.
A dedicated small team servicing clients globally through hard work.
Search engine optimization (SEO) is essential for organizations today. SEO didn’t exist until the mid-1990s when the internet first became public. However, with only a few websites available at the time and little competition for consumer attention, visibility wasn’t a major concern and search engines had minimal guidelines regarding what they expected from websites.
Now, websites have become the backbone of modern businesses. Over 90% of customer experiences start online, making visibility crucial for companies. However, just having a website is not enough – it must be optimized to appear in search engine results pages (SERPs). This is where SEO becomes critical. Businesses need SEO to ensure their website ranks well and attracts potential customers.
SEO practices have evolved significantly over the years. In the early days of the internet, search engines had fewer websites, and visibility was easier to achieve. Today, search engines are much more sophisticated, and they require websites to follow strict guidelines for optimal performance.
As a result, websites must be carefully optimized to meet the standards of modern search engines. Over 90% of customer interactions begin online, and businesses must ensure their websites are optimized to appear in relevant search engine results. Without effective SEO, businesses in Calgary and beyond risk losing visibility and, consequently, potential customers. For more information on SEO, including details on the Robots.txt file, click here
We’re not trying to overwhelm you here. We just want to explain what plays into the search ranking for your site and content. Here’s a quick breakdown.
As competition on the internet intensifies, business owners must invest more effort into their websites, from writing content to optimizing web pages according to SEO standards. This ensures that search engine robots (yes, they exist) can easily read and index the site content. SEO requires considerable time and effort, and following advice from the wrong company can lead to disastrous results. Your rankings can be influenced by numerous factors – here is a list. With new Google algorithms and constant changes in the industry, it’s essential to stay current. At Instalogic Marketing we provide top-tier Calgary SEO services combined with functional website design, guaranteeing results for our clients.
Natural search results are generated through the content on your website and other online platforms. These results stem from using the right keywords, providing relevant information for user searches, having compelling meta descriptions, as well as other elements within the SEO framework. When search engines detect these elements, they recognize your site as relevant and valuable to users, placing it higher on search engine results pages.
Over 75% of web users prefer organic search results over paid ads. Any business can pay for ads to appear in search results, but consumers tend to trust and gravitate towards results based on organic relevance.
With the correct SEO elements in place, search engines will recognize your site’s importance and position it at the top of relevant search engine results pages. However, visibility is only one part of the equation.
Once your site ranks highly for searches related to your products and services, users are more likely to click on it. Capturing their attention is crucial, but it’s only the beginning. Keeping them engaged and encouraging further exploration is just as critical. This requires enhancing the user experience (UX).
We’ve all visited sites that provide little useful information or don’t function properly, leading to frustration and a quick exit. Improving the user experience through SEO ensures visitors stay and explore your offerings, making your business the one they choose rather than the one they leave.
The overall goal of bringing visitors to your site is to convert them into new or repeat customers. A strong SEO strategy creates a site that provides valuable information, satisfies visitors’ needs, and keeps them engaged long enough to learn more. This sets the stage for conversions.
However, conversion doesn’t always happen immediately. It’s a multi-step process, including sparking interest, encouraging sign-ups for newsletters or resources, and drawing visitors further into the sales funnel. Eventually, they will take the final step and make a purchase. Every aspect of SEO is designed to foster this end goal.
Building a website without search engine optimization is like building a house and never inviting anyone over. You invest time and money but never see any visitors. But we get it, SEO is complicated.
Google uses around 200 different factors to determine search rankings. You have no change of gaming the system or winning without a clear SEO strategy.
Excessive third-party code, plug-ins, and messy code use more bandwidth, slow down your page load time, and negatively impact user experience and search rank.
Search engine optimization is a long-term play, so the longer you go without investing in SEO, the further you get from your conversion goals.
When a user enters a query into a search engine, the search engine generates a list of search engine results pages based on user’s search terms. For instance, when you type “handyman near me” into Google or a similar search engine, it scours the web for sites relevant to plumbing services and takes your location into account through its complex algorithms. This results in a list of websites claiming to offer plumbing services in or around your area.
At the top of the list, you’ll see a few ads from companies that paid for that position. Below those, you’ll find a selection of organic search results, which many consumers tend to prefer. As a result, you’ll likely to look past the paid ads and focus on the organic listings.
Some of those sites might not be entirely relevant, but their SEO may have made them appear so. For example, they might sell plumbing tools or offer classes for individuals seeking plumbing certifications.
Others will be genuinely relevant to your search, and their SEO will reflect that. These are legitimate plumbing companies that provide services in your vicinity. From there, you’ll evaluate these websites to determine which one to hire for your plumbing needs.
You’re most likely to choose a company whose site loads quickly, provides comprehensive information about plumbing issues, and features a clearly visible link to its contact page that takes you directly to the correct location without errors or delays.
No Lock-In Contracts
Management is month-to-month
Experienced Specialists
We attract top talent
Proactive Communication
Weekly, fortnightly or monthly catch-ups
Local Team with a Global Focus
We’re a remote team with clients all over the world
$0 Setup Fees
Setup is a part of your monthly management
Your Accounts Belong to You
You’ll have full admin access over everything
Meaningful Reports
Including custom-written summaries
Quality Assurance
More than one set of eyes on your campaigns
Whether you use WordPress or another platform, a lot is going on behind the surface. Our technical SEO experts will make sure all of it is operating as intended so that you can rank higher in both local and general searches. Depending on the state of your site, that could mean optimizing metadata, improving loading speeds, adding alt tags, and more.
Specialized Web Optimization includes both the basic elements that operate your site, as well as works on its perceivability to the web crawlers and human clients.. Visitors won’t see your specialized website optimization directly, however, they’ll absolutely see its outcomes. As a matter of fact, without successful Specialized Web Optimization, the web crawlers may not actually remember your site or its list items for clients.
Specialized SEO elements are crucial for the success of any business website. While on-page and off-page strategies are important, these factors can significantly impact your site’s rankings and performance. They directly influence your website’s indexability, visibility, and overall user experience.
Utilize this tool to assess best tactics and ensure your site is easily discoverable.
How do we rank up through all the competition? The answer is simple – SEO. SEO services in Calgary takes time – and persistence pays off. Instalogic Marketing strives to incorporate the best ranking techniques to achieve quality results. We’ve been doing this for many years and our experts are knowledgeable in analyzing SEO reports and adjusting your strategies to help leads flow so your business grows exponentially.
We pay attention to the small details which many agencies don’t think about. Our SEO specialists know where your visitors are coming from geographically, which website they were referred from, what search engine they used to find your site, what keywords they were searching for, how many impressions and conversions you receive, and what your bounce rate is on a specific page. Analyzing this information can help pinpoint weak spots through SEO reporting and allow us to help strengthen them.
On-page SEO encompasses all elements present within your website’s individual ages. This approach enhances your site’s relevance and value, contributing to a more positive experience for visitors. A key component of on-page SEO is:
Well-structured URLs enhance your site’s credibility and functionality. They demonstrate relevance to both search engines and users, ensuring that your website operates as intended.
On the other hand, off-page SEO refers to factors related to your website that exist outside its boundaries. This includes backlinks from other sites and mentions of your brand across the web.
It’s important to ensure that links to your site from external sources and links from your site to others function properly. These connections should ideally link your business to reputable sites to bolster its credibility, rather than diminish it. All these off-page elements play a significant role in influencing your rankings in search engine results pages.
Measuring the success of your Calgary SEO efforts can be challenging without the right expertise. At Instalogic, we’re SEO experts who understand the intricacies of SEO and the crucial tracking metrics involved. This is an integral part of how we deliver valuable SEO services to you.
We provide comprehensive analytical reports to help you monitor the progress of your SEO campaign. These reports offer insights into where your investment is going and how it’s positively impacting your campaign. We’ll keep you informed about critical metrics, such as website traffic, impressions, conversion rates, bounce rate, and lead quality. Our commitment to transparent SEO reporting is a key reason why you’ll come to appreciate our services, if you don’t already.
By tailoring precise and personalized metrics to your specific needs, you can effectively monitor and measure results while actively participating in your campaign. Your engagement plays a vital role in the success of your SEO efforts, and we truly value having you as part of our team. Allowing us to manage your SEO ensures ongoing support and attention that will ultimately lead to a higher return on investment (ROI).
We develop lasting partnerships with top brands and businesses who share our values and want results. Those we partner with commend us for being experts in our field.
Conduct research and analysis for an effective SEO strategie.
We plan and execute to achieve SEO rankings to improve online visibility.
Outcomes and results proven through monthly reports.
Search Engine Optimization (SEO) services are marketing efforts that can place your site above the rest in the organic search engine result pages. It’s the strategic tool that can position your website prominently above competitors in the organic search engine result pages, ultimately ensuring that your products and services are readily discovered through Google searches. Our team understands this and we setup effective tools to improve your marketing strategy overall.
Partner with Instalogic Marketing for SEO services that transcend conventional practices, propelling your brand towards heightened visibility, increased traffic, and sustainable growth. We’ve been serving your type of business for Search Engine Optimizations for over 25 years, specializing in advanced content writing and delivery to the major search engines like Google. If Google ranks your content, then you’re one step closer to first page rankings.
Download our free SEO White Paper to learn more about our service and the process behind our work.
Let us rank your website today!
With more businesses competing for SEO rankings, it is becoming increasingly difficult to stay on top. An average search query on Google can return millions of pages. Each link visible represents a page on a website containing information that is relevant to the search query. That is a lot of SEO competition! To stay ahead, we must fix your websites poor reputation, indexing, and craw errors to avoid penalties. Our Calgary SEO consultants have the resources and knowledge to avoid these issues. Through link building, blogging, and both on-page and off-page optimization, we have the skills to get your website ranked first!
Our SEO company will fulfill your SEO requirements, ensuring your site is optimized for search queries that are relevant to the services and products you offer so you can stay ahead of your competition. We use thoughtful SEO practices that guarantee a rise in rankings. Our strategies, developed by our top SEO consultants and content writers, work to develop effective campaigns that increase leads and traffic for your business. We view our relationship with you as a partnership. You can be assured that our recommendations will serve to grow your business exponentially.
Here are the top 5 questions you can ask us to ensure you are hiring the right SEO company
All of our branding solutions are created in-house, by our amazing team.
We specialize in custom web design & development across Canada.
Beat the competition and increase your rankings with our SEO services.
Can your business be found on the right social media channels?
Are you paying too much for Pay Per Click?
Is your website out of date and you need an expert to take care of it?
Looking to sell a product or service?
Is your business growing and needs a software developed to manage growth?
Contact Information
P. 587.333.2353
E. info@www.instalogic.com
1127 17 Ave SW #200
Calgary, AB T2T 0B6
Monday – Friday | 9:00am – 5:00pm
