
- Home
-
About Us About Us
Instalogic has been in business for 15+ years. With our experience and dedication we have become a leader in providing online and offline business services and solutions.
-
Services Services & Solutions
Our expertise extends across many industries from retailers, manufacturers, service companies, and medical facilities to government entities, non-profit organizations and more.
Professional Competitive Experienced
Web Design & Development
E-Commerce Solutions
Content Management
Custom Web Applications
Website Maintenance
Process Overview
Search Engine Optimization
Pay Per Click Advertising
Social Media Marketing
Search Engine Submission
Search Engine Marketing
Reputation Management
Affiliate Marketing
Web Analytics
Logo Design
Interactive Flash Design
Promotional Advertising
Photography Services
Editorial Services
Video Services
Our 99.9% Guarantee
Data Center Network
Dedicated & Cloud Services
Domain Name Services
Hosted Backup
Hybrid Email
-
Portfolio Online / Offline Portfolio
Our portfolio illustrates the extensive collection of online and offline services available to our clients.
-
Contact Us Corporate Head Office
Phone: 587.333.2353 Toll Free: 1.800.815.8142 Email: info@instalogic.com Monday - Friday | 9:00am - 5:00pm
- Request Pricing
Blog
Instalogic Business Logic
Cost of Ignoring Social Media
18/04/2013 posted in Marketing Solutions
Have you been ignoring your social media side of the bizz?
According to a Bain & Company survey of over 3000 consumers, “Customers who engage with companies over social media are more loyal and spend up to 40% more with those companies than other customers.” Personally I think, if I can’t find you on a social network you are not worth my time...statistics are showing the same thing, A survey conducted by Kiss Public Relations says, 51% of those questioned were not impressed and view a company negatively if they couldn’t find the company on a social network.
Having a Facebook or twitter is great, but if you don’t update it or engage with customers it is no advantage to you at all, and will defiantly not be enough to keep your customers coming back for more. You need to be focused on actively listening, engaging and responding to customers. Showing off products each week won’t get you far. Yet most businesses are losing many opportunities to engage customers. The one thing to stand out across most social networks is that companies miss or mishandle up to 80% of customer engagement opportunities, and a disregarded opportunity means lost revenue.
Read through this infographic and ask yourself: is the Cost of Ignoring worth it?

Sources:
Kim. Project Bullhorn: http://www.projectbullhorn.com/the-cost-of-ignoring-the-social-side-of-your-business/
Kiss Public Relations: http://www.kisspr.co.uk/news/927/over-half-of-people-are-not-impressed-if-they-can%E2%80%99t-find-a-brand-or-company-on-social-media-according-to-kiss-social-media-interaction-survey-2/
Chris Barry, Rob Markey, Eric Almquist and Chris Brahm. (September 11, 2012) Putting social media to work. Bain & Company Insights. From: http://www.bain.com/publications/articles/putting-social-media-to-work.aspx